Augmented Reality in mCommerce

Ends in 8 Days

Start: 2019-01-01 | End: 2019-04-30

ARFEYR is an m-commerce platform which brings AR (Augmented Reality) and e-commerce together. AR is an integration of digital information with the user's environment in real time. It comes in various forms such as mobile phones and smart glasses. Basically, it uses the physical world we know and overlays new information on top of it. "PinTrip" by Freyr Studio is their first AR based navigation app. The App is available on the AppStore and received quite well reviews so far. We aim to build a platform that provides detailed product information in a visual way. This platform aims to create an ecosystem that will unite customers, merchants and suppliers on a blockchain platform for trading goods across the globe where crypto and fiat can coexist. This Platform will be having its own ERC-20 token (FRY). This platform will be a bridge between the physical world and the digital world. Through its app, users will be able to visualize the products just like they are actually wearing/using it, and purchase them without even leaving your house or going to a store. The Platform will be a using blockchain technology based on Ethereum.


Sudesh G


Sandeesh N





AR Expert

Harish K

Blockchain Developer


Branding and Marketing Director

Anil Kumar

Board Advisor


Amelia Benjamin

The Business concept of this platform is very unique and very interesting. The modern technologies used in it makes it a relatively strong and appealing platform for the market. Also, the industry it is working has got so much potential, this platform will develop it more in unique and effective ways. Also, it offers a bung of good and effective services which if executed properly will result in huge success for this platform. The team is small and young but are really competent.

Rated on 2018-12-21

ICO Milestones

December 2019

Expansion of warehouses in Europe.

October 2019

Expansion of warehouses in Asia.

June 2019

Start of commercial operations.

May 2019

Launch of MVP for mCommerce.

April 2019

End of ICO Round(2).

Sept 2018

Start of Pre Sale Round (1).

February 2018

Started development of Applications for mCommerce.

Nov 2017

PinTrip ( launched on AppStore.

August 2017

Identified Augumented Reality as core sector

June 2017

Experiemented navigational maps using AR and supported an app called "PinTrip"

March 2017

Start of ARFREYR.